About the author

Marcus Kirsch has worked as a transformation, service design and innovation specialist for over 20 years. He is a Royal College of Art alumnus and former MIT Medialab researcher. He led projects for companies like British Telecom, GlaxoSmithKline, Kraft, McDonald's, Nationwide, Nissan, Science Museum, P&G, Telekom Italia, non-profits and startups.
'The Wicked Company' is not just a book but a new way to offer an applied consulting method that works. Training, leadership consulting or programme strategy are the expertise you would be looking for.


The Global (digital) transformation market is expected to grow to $2,28 Trillion by 2025.
Currently 84% of digital transformations are failing.
What are we missing? Our traditional consulting is outdated. We do not build Wicked Companies! 'The Wicked Company' is a book and consultancy by Marcus Kirsch. We can help you create the organisational agility and the capability to create customer experiences that the market wants. Get in contact today for training, workshops, programme strategy and leadership consulting.

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De-skilling has once been a solution, now it is a problem.

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Missing Reality

Product and Service projects and their processes need to integrate more with reality and each other to create success.

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Marcus Kirsch is the founder of The Wicked Company, an applied transformation and service design consultancy based in London, UK.

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