You only know what you measure. In our new and evolving world, what you measure and where you invest is crucial. We help you identify the difference between an effective company, that can grow and an efficient company, that get's locked in as a commodity. Effectiveness will bring your future revenue in a wicked market. Efficiency makes most transformation projects not return its investment.
We can help by:
- Introducing fast-paced prioritisaton
- Help leadership and teams find the best balance between efficiency and effectiveness
- Find the balance between business and customer value for every team
Marcus Kirsch is the founder of The Wicked Company, an applied transformation and service design consultancy based in London, UK.